Zakynthos Town is the capital of the island and its main administrative, commercial, and cultural center. It is located on the eastern coast, overlooking the harbor and the Peloponnese mainland, and is often the first view visitors get of the island.

The town combines modern development with traditional architectural elements, many of which were restored after the 1953 earthquake. Its central square, churches, and waterfront filled with cafés and restaurants create a lively yet elegant atmosphere.

Zakynthos Town is an ideal base for exploring the island, offering easy access to the entire coastline as well as nearby villages and beaches.